Theories and practices in tourism, marketing and management
Yazarlar (5)
Irfan Yazicioğlu
Ankara Hacı Bayram Veli University, Türkiye
Alper Isin
İzmir Kâtip Çelebi Üniversitesi, Türkiye
Özgür Yayla
Akdeniz Üniversitesi, Türkiye
Doç. Dr. Yener OĞAN
Artvin Coruh University, Türkiye
Eren Yalçin
Selçuk Üniversitesi, Türkiye
| Kitap Adı | Theories and practices in tourism, marketing and management | ||
| Kitap Türü | Araştırma/Bilimsel Kitap (Tez Hariç) | ||
| Kitap Alt Türü | Alanında uluslararası yayınlanan araştırma/bilimsel kitap | ||
| Kitap Niteliği | Scopus indeksinde taranan bilimsel kitap | ||
| Kitap Dili | İngilizce | Basım Tarihi | 12-2024 |
| DOI Numarası | 10.3726/b22456 | ISBN | 9783631923221, 9783631925102 |
| Basıldığı Ülke | Basıldığı Şehir | ||
| Özet |
| This book, "Theories and Practices in Tourism, Marketing and Management," is a testament to rigorous scientific inquiry in the realm of tourism and hotel manage-ment. It serves as an essential reference for scholars and industry leaders engaged in cutting-edge research and practical applications within these domains. With a focus on the dynamic intersections of tourism, marketing, and management, this volume highlights critical issues and contemporary challenges. It seeks to bridge theoretical insights with practical solutions, offering a comprehensive perspective enriched by the latest advancements in international literature and research. |
| Anahtar Kelimeler |
| Alternative tourism types | Covid-19 | Cultural heritage | Gastronomy | Hotel management | Marketing | Recreation | Technology in toursim | Tourism industry | Tourism management | Tourist's behaviour |
BM Sürdürülebilir Kalkınma Amaçları
| Atıf Sayıları |