| Yazarlar (5) |
Irfan Yazicioğlu
Ankara Hacı Bayram Veli University, Turkey |
|
Alper Isin
İzmir Kâtip Çelebi Üniversitesi, Türkiye |
|
Özgür Yayla
Akdeniz Üniversitesi, Türkiye |
Doç. Dr. Yener OĞAN
Kırşehir Ahi Evran Üniversitesi, Türkiye |
|
Eren Yalçin
Selçuk Üniversitesi, Turkey |
| Özet |
| This book, "Theories and Practices in Tourism, Marketing and Management," is a testament to rigorous scientific inquiry in the realm of tourism and hotel manage-ment. It serves as an essential reference for scholars and industry leaders engaged in cutting-edge research and practical applications within these domains. With a focus on the dynamic intersections of tourism, marketing, and management, this volume highlights critical issues and contemporary challenges. It seeks to bridge theoretical insights with practical solutions, offering a comprehensive perspective enriched by the latest advancements in international literature and research. |
| Anahtar Kelimeler |
| Alternative tourism types | Covid-19 | Cultural heritage | Gastronomy | Hotel management | Marketing | Recreation | Technology in toursim | Tourism industry | Tourism management | Tourist's behaviour |
| Kitap Adı | Theories and practices in tourism, marketing and management |
| Kitap Türü | Araştırma/Bilimsel Kitap (Tez Hariç) |
| Kitap Alt Türü | Alanında uluslararası yayımlanan araştırma/bilimsel kitap |
| Kitap Niteliği | Scopus indeksinde taranan bilimsel kitap |
| Kitap Dili | İngilizce |
| Basım Tarihi | 12-2024 |
| ISBN | 9783631923221, 9783631925102 |
| Basıldığı Ülke | |
| Basıldığı Şehir |
| Atıf Sayıları |
